Local SEO Service

Local SEO Service in Singapore

Can customers find your business when they search for products and services locally? Don't miss out on potential customers! Stand out in local searches with hyper-targeted SEO strategies. By doing so, you'll not only secure online purchases but also attract customers in-store. Take control of your business's visibility and maximize your reach.

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Get more customers in with local SEO.

Local SEO is the secret sauce to attract a swarm of customers from relevant local searches on Google and other search engines. It’s like a magnet that pulls your business up in local search results, thanks to savvy on-site and off-site optimization, technical SEO wizardry, and a killer local content marketing strategy. If you’re a local store longing for folks to find you effortlessly and boost your market presence in the neighborhood, then optimizing your website for local SEO is your ultimate weapon.

But wait, there’s more! Local SEO also helps customers find your business’s exact location. Before diving into local search engine optimization in Singapore (or anywhere else), make sure you’ve set up a Google Business Profile (formerly known as Google My Business). It’s a nifty free tool that lets local businesses and organizations take charge of their online presence and dominate the local market scene. So, what are you waiting for? Level up your local SEO game now!

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Supercharge your business. Tap into local search phenomenon.

Are customers able to find your business when they search locally for products and services? In this ever-changing digital landscape, relying solely on word of mouth just doesn’t cut it anymore. If you want your local business to thrive, having an online presence is a must. The popularity of online searches for local businesses has skyrocketed, with more and more customers using it to find offline merchants.

These searches are super important as they focus on things like product/service availability, business hours, and directions. They’re like a magic tool for driving conversions to your physical store. Did you know that a whopping 97% of people discover local businesses by searching online? And get this, 46% of all Google searches are for local information!

That’s where Local SEO comes in. It’s all about boosting your visibility in local searches and driving traffic to your physical store. And guess what? We’re here to help! Our team of experts is all about getting businesses like yours to the top of local search listings and giving you the exposure you deserve.

Leave your local competition in the dust with a customized SEO strategy tailored specifically for your business. Our digital strategists use their insane SEO knowledge to optimize your Google Business Profile and website for location-based searches. And the best part? We follow an evidence-based approach, constantly improving your campaign to maximize your ROI.

No fluff, no gimmicks. We’re all about transparency, honesty, and getting you the sales your business truly deserves. Let’s make your business shine online!

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Getting you the best local search results, by partnering with the best SEO company.

SEO can be quite a challenge. Simply sprinkling keywords won’t cut it if you want your website to rank well on search engines. You need to dive into optimizing your site structure, crafting valuable local content, securing quality links from other sites, and staying up-to-date with the latest SEO trends.

Now, we understand that it’s easy to feel overwhelmed by all the nitty-gritty details. But fret not, because we’re here to lend a helping hand. Introducing Outrankco, a leading SEO agency dedicated to boosting businesses’ online visibility. We’ve successfully propelled numerous businesses across different industries to the top of local SEO rankings on Google, and we can do the same for you.

Our comprehensive range of services is designed to enhance your online presence, including Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, Reputation Management, and more. Together, let’s achieve game-changing results and drive revenue for your local business.

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21 reviews

  • Avatar Jessica Ong ★★★★★ 4 weeks ago
    We've worked with Chris and Han Wei last year to revamp my website, and they did a great job. I've … More engaged them again for SEO and the results have been very positive. I've noticed a significant increase in the number of queries received before and after our keywords started ranking on Google. Would definitely recommend them to anyone in need of SEO service.
  • Avatar Vincent Low ★★★★★ a month ago
    Since we started working with Outrankco, we have seen a surge in the number of qualified leads coming … More from our website. Hanwei is excellent and always responds to our inquiries promptly. They are the agency you can count on if you need help to market your business online.
  • Avatar Lin Min Lew ★★★★★ a month ago
    I would highly recommend Outrankco! They are professional, knowledgeable, and most importantly, easy … More to work with. The entire process, from strategy definition to reports and analysis, was clear and transparent. Chris, in particular, patiently listens to our needs and offers recommendations and solutions tailored to our business requirements, instead of giving us the usual sales pitch that other agencies tend to provide.
    Working with them has been a pleasant experience, and we are genuinely satisfied with the results.
  • Avatar Jason Ee ★★★★★ a month ago
    Outrankco's transparent communication and customer-centric approach have made working with them … More a breeze, even for someone like me who is new to SEO. Their expertise has not only improved our website's visibility and keyword rankings but has also provided valuable insights for our overall online strategy. Their professionalism and approachability set them apart, making them a great recommendation for anyone seeking to enhance their online presence.
  • Avatar fa ho ★★★★★ 11 months ago
    Hanwei has been consistently patient, keen to help, and efficient in all my dealings with him. He's … More definitely helped my business progress, and I'd recommend him anytime. Thank you, Han Wei for all your helpful insights.
  • Avatar Karina To ★★★★★ 11 months ago
    Highly recommend! Professional, knowledgeable, and very importantly easy to work with as everything was … More clear and transparent from strategy definition to reports and analysis. Han Wei always listens patiently and then provides us with the recommendation and appropriate solution to our business needs rather than the standard sales speech that other agencies provide. We are very happy working with Outrankco, and are satisfied with the results. Thank you.
  • Avatar Sim Jun Hao ★★★★★ 11 months ago
    I’ve been engaging the SEO services from Outrankco for more than a year now, and I only have good things … More to say about this company.
    Hanwei, Chris and his team are very approachable, and are always very prompt on their replies whenever I have any questions. They go in depth to understand our issues and gave really good insights & solutions to our problems. It’s very easy to work with them.
    Next up is the results. Before I engaged Outrankco’s SEO service, my website is lagging behind around the 5th and 6th pages in Google, and some Keywords unranked. At this moment, the last I checked, 90% of my keywords are on Google’s page 1, with most of those on the number 1 spot!
    I’ve seen a surge of traffic & quality leads ever since, all thanks to Outrankco. I’ll recommend Outrankco to anyone who is keen on quality SEO services.
  • Avatar Gwendolyn Khor ★★★★★ a year ago
    Outrankco - Hanwei stands out among the rest based on its valuable suggestions and transparent communication … More rather than the usual sales pitches that I encountered when browsing Google for SEO vendors.
    Unlike other SEO agencies, Hanwei provided us with recommendations on how to optimize our business website based on their understanding of our business and industry.
    Throughout the process, he has been responsive and on-the-ball to identify any errors and go above and beyond what's expected - not just answering my countless questions, but also updating every step which allowed progress to move forward smoothly.
    Overall, we are pleased with the ranking results that have been delivered so far. It was a great experience, and I would highly recommend Hanwei and the team to anyone who is looking for a reliable SEO/SEM vendor.
  • Avatar Jade ★★★★★ a year ago
    I had a great experience with Outrankco for their SEO consultation service. This was my first time working … More with a SEO agency, and I appreciate the company for being transparent in all our communications. The hour-long session I had with Han Wei was really eye opening. He shared with me new strategies and ideas which I can bring along with me for my next SEO project. Kudos to his effort!
  • Avatar Sim Chuan ★★★★★ a year ago
    I am very pleased with the work that Han Wei and his team have done for me. The website they built is … More exactly what I wanted, it meets all my needs in a professional way and stands out from other sites on the internet thanks to their creativity! I can't recommend Outrankco enough.
  • Avatar Janice Low ★★★★★ a year ago
    We have engaged Outrankco to manage our PPC campaign and have been pleased with the results so far. The … More team has always been super approachable and helpful. It is an absolute pleasure to work with them.
  • Avatar Keen Lee ★★★★★ 2 years ago
    They are one of the few SEO agencies that really took time to explain their process and what they can … More offer us. Hanwei is detailed in explaining what his company does, why his team is different and how they plan on getting results for us. Overall I'm pleased with the current performance and results.

Utilize local SEO to gain offline leads with online traffic.​

Want to become a local legend and increase your sales, starting off with local SEO.

Let’s be honest: when you’re running a business, it’s tough to bring in new customers. You have to tell your community, “hey, I’m here!” while managing the growing competition from online stores. Kill two birds with one stone: grow your online brand AND offline sales with a hyper-targeted SEO campaign.

When you’re running a business, attracting new consumers can be difficult. You will be competing with rest of your competitors who may have already been ranking extremely well in Google local SEO search engine results pages. With a hyper-targeted SEO campaign, you may accomplish two things at once: develop your digital brand presence and increase potential leads and opportunity.

Even if you’re running a brick-and-mortar store, you need an online presence. Search Engine Optimisation will shoot your business to the top of Google SERPs. Growing your business organically is both best and most budget-friendly with SEO. With the help of top-rated SEO agency, we’ll skyrocket your business to the top of Google results.

building local citations
Search Engine Optimization services that will help you increase your revenue and grow your business.

Our SEO experts create strategies that are designed around facts and statistics, ensuring you get the most out of your digital presence. Our solutions have been created by experienced digital marketing strategist who know what works best in terms of SEO. Invest in a company you can trust.

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1. On-Page & Off-Page Local Search Engine Optimization

Optimizing the internal structure of your website can play a huge role in improving your ranking on local search engines such as Google. It mainly involves the following:
  • Title tags
  • Meta description
  • Headline
  • Publishing quality content
  • Webpage accessibility
  • Creating keywords
Off-site optimization refers to outside activities of your website in order to build credibility and domain authority. It includes the following:
  • Google Business Profile (GBP)
  • Local Link building
  • Relevant content
  • Public Relations
  • Social media strategy
  • Online reviews and recommendations

2. Technical Website SEO

Technical SEO is the process of laying the foundation of your website. It’s about translating your design proposal into an actual website through programming and optimization. Technical SEO also covers a wide range of features and elements needed to be done, so local search engines can easily crawl and index your site, such as:
  • Website speed
  • Programming and coding
  • CSS and Java Script
  • Internal linking
  • Mobile friendliness
  • URL structure
  • Schema Markup

3. Effective Content Strategy

Content strategy refers to creating content that are useful and relevant to the queries of the users. It can be a whitepaper, blog post, or a related article that answers to the questions and offer solutions to the customers. It’s one of the most important factors that can improve your ranking on the local search engine.
Being found in Google Maps is just the beginning! Local SEO can bring so much success to your business, and it is not only limited to increasing your ranking on Google local search engine. Here are some of the best benefits local SEO can offer.

1. Building Local Citations Enhances Online Visibility

When doing local SEO, the first thing an SEO agency would talk about is creating online business citations. It simply means the mention of your company’s name, physical address and contact information which are very essential for the customers to discover your business. This set of information is also known as NAP – which stands for Name, Address and Phone Number. By building business citations on relevant directories, it helps your business to be found by people who are really interested in your products or services.

2. Google Business Profile (GBP) Enhances Trustworthiness

You can’t change your business physical location, but you can positively influence other factors that enable you to rank better in Google. According to Google, businesses that verify their Google My Business profile are more likely to appear trustworthy and reputable by the customers. GBP account also helps your business to build visibility and conversions through Google Maps and the local pack.

3. Content and Local Link Building Helps To Boost Relevant And Credibility

It helps you connect and entice your local customers by answering to their queries and providing a solution. If you regularly publish quality contents that are localized and relevant to the searches, you can establish credibility among our community and allows your website to earn links from other businesses. This is also a way to drive relevant traffic to your business website which indirectly translates to more leads and sales.
Local SEO continues to be the vital approach for every business site to reach their target market with no doubt. Local SEO is able to help you to attract new customers as well as increasing your business visibility.

1. Local Search is highly targeted, timely and growing tremendously

Local SEO marketing allows you to target localized searches when customers search for a particular products or services near to them. It also allows customers to find your business quickly and easily when they are looking for it. According to Google, “4 in 5 consumers use search engines to find local information”. This just shows that there is a huge potential in local SEO and businesses should take advantage of it. Furthermore, according to HubSpot, “72% of consumers who did a local search visited a store within 10 kilometres.” This means that if you are not utilizing Local SEO, you are losing out on potential customers who are searching for your products and services near to them. With the rise of smartphones, local SEO has become more important than ever. Customers are now able to search for what they need, when they need it and businesses need to be there to provide them with the products or services that they are looking for.

2. The 3 pack shows in 93% of searches with local intent

Google’s 3-pack (or map pack) appears in 93% of the time for local related searches. This is also referred to as Rank ZERO in Google local Search Engine Results Pages. You can be one of the top three results that can bring success to your business. The goal of local SEO is to put your business in the 3-pack. And the way to do that is by optimizing your Google Business Profile listing. Google Maps is one of the most popular map services used by people all over the world. If you want your customers to find your business quickly and easily, then you need to optimize your business for Google Maps. Local SEO is not only about being found in Google Maps, but it is also about optimizing your listing so that it appears higher in the search results. The higher your listing appears in the search results, the more likely it is that customers will click on it and visit your store.

3. The algorithms are highly effective at determining user location

The Google local search engine has a unique algorithm system in place to determine the searcher’s location and is able to monitor how your customers engage on your website. Based on these engagement signals, it will then show the most relevant and best results for the searcher. Some of the factors that Google looks at when determining user location are the IP Address, user search history, their GPS coordinates, Wi-Fi connection. Google also looks at the user’s search intent when determining which results to show. If the user is searching for something near to them, then Google will show them results that are relevant to their location.

4. Mobile searches continue to grow in Singapore

According to a study, almost 82% of the entire population in Singapore are using mobile phones. This is concrete evidence that optimizing your website for local search marketing is a must. Studies have also shown that mobile searchers are more likely to take action such as calling or visiting a store after searching for something on their mobile phones. This just goes to show how important it is for businesses to be visible in the local search results. To make sure that your website is optimized for mobile devices, you need to make sure that your website is responsive and that it loads quickly. You should also make sure that your website is optimised for local SEO so that customers can easily find you when they are searching for a particular product or service near to them.

5. Local Search has a terrific ROI

Unlike traditional marketing & advertising strategies such as TV or newspaper advertisement, Local SEO is a pull marketing strategy that places your business to the customers when they are searching for it. Customers who are searching for your products or services are more likely to convert into paying customers. A study shows that Local SEO has a conversion rate of 14.6%, while traditional marketing such as TV & Newspaper only have a conversion rate of 1%. This just goes to show how effective Local SEO can be in driving sales and leads for your business.

6. Local SEO is inexpensive

Local SEO is one of the most cost-effective marketing strategies that you can use for your business. It is a lot cheaper than traditional marketing methods such as TV or newspaper advertisement. You can easily get started with Local SEO by optimizing your Google Business Profile and making sure that your website is optimised for local search. With only a small budget, you can easily start-up optimizing your website and generate good results.
Local SEO services can cost anywhere from $500 to $5000 per month depending on the size of the business and competition in their niche. The good news is, there are many affordable options available for small businesses that want to get started with Local SEO.

One of the reasons why other business owners are hesitant to optimize their website for local search marketing is perhaps because of the cost. At Outrankco, a Singapore based local SEO company, we specialize in local SEO services and we provide local SEO services with correct pricing to compensate the work it’s solely paid for.

1. Building Local Citations

Building local citations include adding your business name, address, contact information that will help Google and other local search engines to connect with your business. It is one of the most important ranking factors when it comes to Local SEO.

2. Local Web Page

You should have at least one webpage that displays your geographical location which focus on local keywords when your customers search for your products or services. The cost to design and develop a new local web page will depend on its complexity and additional features, if any.

3. Local Link building

It is definitely beneficial if you can include building relevant and authoritative links from organizations or other sources in your local area. However it can be rather pricey especially it’s coming from high authority website. Some companies may charge $150 to $200 per link.

4. Content Marketing

Every website needs to have quality content to inform and entice the customers, much so for local SEO. The content you have provided need to answer their queries and offer them with a suitable solution. The cost of hiring either a freelance copywriter or engage a local SEO agency to generate content for your local SEO will have to depend on your content word count as well as your writer’s experience.

5. GBP Management

Your business should have a Google Business Profile to appear in the local search results. Creating and verifying your GBP account is free of charge. However, if you need help to optimize your GBP. The key factor of a successful local SEO is setting up a local GMB account to maintain your online local presence. Agencies may charge you either based on a one-time setup fee or by management contract where SEO agencies will assist to generate content, optimizing images and maintaining other aspects of your GMB account.

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Get everything your business needs to succeed with dedicated local SEO services for every business goal. Our custom, targeted campaigns will help your business climb the local search results.

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FAQ local seo service

Frequently asked questions

To help you make the most-informed decision, here are common questions customers ask us. More questions? Scroll down, fill out the form, and just ask.

Local SEO aims to boost your brand’s visibility in local search results on search engines like Google and Bing. By ranking at the top, you can attract more website traffic, which leads to increased leads and sales. However, not all web traffic is equal, especially if you have a local business like a plumber in Ang Mo Kio. That’s where targeted local SEO comes in. It focuses on attracting audiences from specific geographic locations. With local SEO, you can reach interested individuals and maximize revenue. The key elements of local SEO include keyword research, on-page and off-page optimization, content optimization, and link building, all tailored to local audiences in your targeted area. When these factors come together, your website’s true potential shines through.

Your Google Business Profile is crucial for local SEO rankings. It’s a free listing on Google Maps that displays your business information, including address, opening hours, contact details, and customer reviews. Google utilizes this data to determine your rankings in local search results. The more complete and accurate your profile, the higher your chances of appearing at the top of relevant searches. Having a complete and up-to-date profile also builds trust with customers, as positive reviews can increase trust by 72%. Think of your Google Business Profile as a digital storefront that attracts more customers.

The difference between local and nationwide SEO lies in their geographic targets. Nationwide SEO is broader and less specific, while local SEO focuses on a particular location. For example, if you own a chain of restaurants in different parts of Singapore, separate campaigns or target pages are needed for each outlet to be visible in local searches. However, if you have a single location-independent restaurant like an online store, a nationwide SEO strategy is sufficient. In summary, local SEO targets a specific area, while nationwide SEO covers a larger, more general one.

To rank in local search results, create a Google Business Profile (GBP) listing. GBP is a free platform by Google that lets businesses manage their online presence on Maps and Search. It’s easy to create a listing on Google Business Profile. Keep your listing up-to-date with accurate information.

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